OMD FWD w/c 14th May

Hello and welcome to your weekly FWD. 

This week you can drop it like it’s… a bitcoin, as the likes of Snoop Dogg gather for Blockchain Week to discuss crypto and the future of digital payments. Facebook’s jumping on the bandwagon with their own cryptocurrency,where you’ll be one click away from buying that celeb-status product straight from an ad that you really don’t need. Just don’t Google it – the Silicon Valley giant isn’t totally on board.

As you start to hit your ‘new’ button on Outlook, do so with the optimism that soon enough programs like Gmail could write your emails for you using AI to ‘smart compose’ messages. Let’s just hope auto-correct is on the ball with this one.  

HEADLINES

INSIGHTS

COOL

DEEP READS

How brands are turning to virtual influencers but they must still to take safety seriously and protect themselves from rights challenges

As always, please share anything you find interesting using #OMDFWD

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